High street giant Marks & Spencer is facing a wave of criticism from fed-up moms over their ‘creative’ name of a jean style. The store is facing backlash after they shared a photo of its ‘mom jeans’, which retail for £39.50.
M&S posted the photo on their official Facebook profile and wrote:
“Tuesday morning strolls in neutral tones and our trusty mom jeans.”
The ‘mom jeans’ are available in six different colors, including black, cream, and a few shades of blue.
However, although many shoppers have been raving about the product, they have racked up four stars on the M&S website and hundreds of reviews.
However, even though many shoppers love the new jeans, some took an issue with the name of the new jeans. Some questioned why is M&S using mom, rather than ‘mum’ – which is the British term .
Additionally, they argued if the retailer has ‘dad’ jeans too, and asked M&S to stop using that term for that style, because most moms don’t wear such jeans.
A third user noted that the mom jeans look like painters’ overalls, and accused M&S of ‘not getting a real mom’.
Notably, though, some users stood behind the retailer and noted that the term ‘mom jeans’ is a common term in the fashion industry. The jeans were inspired by the ever-so-popular Levi’s 501s and are considered a modern classic.