The outdoor clothing and gear company Patagonia has made a name for itself by doing stuff like donating their $10 million tax cut to fight climate change, creating backpacks out of 100% recycled materials, and refusing to sell clients who harm the environment. It’s also safe to say that the company has taken the “family-friendly workplace” to a whole new level, and people have noticed it.
The company’s dedication to principle is very clear in its policies for parents who work for them, and it was evidenced by a recruiter at Patagonia in a viral post.
This is what Holly Morisette wrote on LinkedIn:
Hopefully, more employers will understand that working moms can be much more engaged and efficient in their jobs if they can feed their baby while they go over sales figures.
On-site childcare where parents don’t have to choose between leaving their jobs or leaving their jobs is the way to go.
Even though all of this seems so profoundly logical, it’s a wonder why more companies have not figured it out sooner because, clearly, it works.